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Total Television

From Wikipedia, the free encyclopedia

Total Television
Founded1959; 62 years ago (1959)
FounderTreadwell D. Covington
W. Watts Biggers
Chester "Chet" Stover
Joe Harris
Defunct1969; 52 years ago (1969)
HeadquartersNew York, New York, USA
ProductsTelevision shows
Television commercials
OwnerDancer Fitzgerald Sample

Total Television was founded in 1959 by Buck Biggers, Chester "Chet" Stover,[1] Joe Harris,[2][3] and Treadwell D. Covington.[3] They were executives in the advertising agency Dancer Fitzgerald Sample who had the account for the General Mills food corporation. Total was formed to create cartoon characters encouraging children to buy General Mills breakfast cereals and other products. The company mostly created cartoons for television networks such as NBC. Underdog, King Leonardo and His Short Subjects and Tennessee Tuxedo and His Tales were the most popular cartoons made by the studio.

Production and Shows

The studio produced animated series from 1959 to 1969 at Gamma Productions, a primitive start-up company, which was contracted to produce the animation for Jay Ward Productions' output. Ward was never satisfied with the work performed at Gamma, being crude and substandard, sloppily done and very limited.

Gamma Productions is the animation studio who is notable for their work on Underdog (1964), Tennessee Tuxedo and His Tales (1963), Commander McBragg (1963) and Go Go Gophers (1964).

Much of Total Television's library for post-network syndication was handled by The Program Exchange, until the company shut down in 2016. The rights are currently owned by DreamWorks Classics/DreamWorks Animation (via Universal Pictures and NBCUniversal).


  1. ^ p.478 Erickson,Hal Television Cartoon Shows: An Illustrated Encyclopedia, 1949 through 2003 McFarland & Co., 2005
  2. ^ Noto, Anthony (2017-04-05). "Joe Harris, illustrator who created the Trix rabbit and Underdog, dies". New York Business Journal. Retrieved 2017-04-30.
  3. ^ a b Slotnik, Daniel E. (2017-04-04). "Joe Harris, Illustrator Behind Underdog and Trix Rabbit, Dies at 89". New York Times. Retrieved 2017-04-30.

External links

Further reading

This page was last edited on 15 July 2021, at 17:37
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