To install click the Add extension button. That's it.

The source code for the WIKI 2 extension is being checked by specialists of the Mozilla Foundation, Google, and Apple. You could also do it yourself at any point in time.

4,5
Kelly Slayton
Congratulations on this excellent venture… what a great idea!
Alexander Grigorievskiy
I use WIKI 2 every day and almost forgot how the original Wikipedia looks like.
Live Statistics
English Articles
Improved in 24 Hours
Added in 24 Hours
What we do. Every page goes through several hundred of perfecting techniques; in live mode. Quite the same Wikipedia. Just better.
.
Leo
Newton
Brights
Milds

Fairfield Inn by Marriott

From Wikipedia, the free encyclopedia

Fairfield Inn & Suites
IndustryHospitality, tourism
Founded1987
Number of locations
800+ hotels
Area served
Worldwide
Key people
Liam Brown
ParentMarriott International
Websitefairfield.marriott.com/ Edit this on Wikidata

Fairfield Inn by Marriott is a low-cost, economy chain of hotels that are franchised by Marriott International. The properties are geared towards guests requiring a place to sleep with fewer amenities, thus allowing Marriott to offer lower prices than would otherwise be possible. This is accomplished via cost-saving measures, such as consistent building architecture and bedding, and the omission of a full-service restaurant. However, a complimentary hot breakfast is included.[1]

Overview

Marriott International developed the concept for Fairfield Inn in the late 1980s to compete with other economy limited-service (ELS) hotel chains (below $45 a night) like Days Inn, Hampton Inn, and Red Roof Inn. The first location opened in October 1987 in Atlanta, Georgia. Facing well-established competition, Fairfield Inn needed a strategy to differentiate itself from its competitors. Management implemented Scorecord terminals to allow guests to rate the hotels as either 'excellent', 'average', or poor'. Marriott was then able to track important metrics and provide superior customer service. Additionally, Fairfield Inn placed a heavy emphasis on quality personnel selection to find friendly and positive staff that would also help reduce turnover. This was supported by providing higher wages than competitors (at the time being in the top 25% of wages within the lodging industry).[2]

In the early 2010s Senior Vice President in charge of Fairfield Inn, Liam Brown wanted the brand to move from the budget tier of hotels into the moderate tier by renovating newer locations and closing aging locations. The focus of this reinvestment into the brand was focusing on the guest by introducing new bedding, coffee in the hotel rooms, Early Eats breakfast program and newspaper delivery. Brown believed this investment would allow Marriott to compete head to head with Hilton's Hampton Inn.[3]

Many properties have amenities such as a pool, exercise room, whirlpool, same-day dry cleaning, vending machines, business centers, and meeting rooms. Early properties had outside corridors on the first two floors and traditional interior halls on the third floor, as well as stucco paint. Now, all new hotels have traditional interior halls and a number of designs. The brand formerly included properties dubbed "Fairfield Suites"; however, in 1998, those properties became the separate SpringHill Suites chain within the Marriott corporation. Many properties feature both suites and rooms, and these are called "Fairfield Inn and Suites." As of February 2017, there are a total of 800 Fairfield Inn hotels worldwide.[4]

Features

The features are marketed as "everything you need to propel your productivity". Free wifi is included, and all rooms have a flexible ergonomic desk and chair.[5] A complimentary hot breakfast is included.[6] Other traditional hotel amenities that are included are a business center with printing capabilities, in-room television, mini-refrigerator, and microwave. Most properties also have a pool and fitness center.[7]

Inspiration

The name Fairfield comes from a farm that J. Willard Marriott purchased for his family's enjoyment, the Fairfield Farm. Originally owned by the King of England, Fairfield farm reminded Marriott of the western ranches of his childhood. After being refurbished in 1997, Fairfield Farm opened as Marriott's only bed and breakfast, The Inn at Fairfield Farm.[8]

References

  1. ^ "Eat Well". Fairfield Inn & Suites. Marriott International, Inc. Retrieved 18 January 2017.
  2. ^ Fairfield Inn Case Study Harvard Business Review
  3. ^ Gunter, Heather (18 Sep 2006). "Suites extension fuels Fairfield Inn brand's growth engine". Hotel & Motel Management. 221 (16): 4–62.
  4. ^ Liam Brown executive background
  5. ^ "Hotel Tour". Fairfield Inn & Suites. Marriott International, Inc. Retrieved 18 January 2017.
  6. ^ "Eat Well". Fairfield Inn & Suites. Marriott International, Inc. Retrieved 18 January 2017.
  7. ^ "Hotel Amenities". Fairfield Inn & Suites. Marriott International, Inc. Retrieved 18 January 2017.
  8. ^ "Hotel History". Fairfield Inn & Suites. Marriott International, Inc. Retrieved 18 January 2017.

External links

This page was last edited on 1 January 2019, at 02:11
Basis of this page is in Wikipedia. Text is available under the CC BY-SA 3.0 Unported License. Non-text media are available under their specified licenses. Wikipedia® is a registered trademark of the Wikimedia Foundation, Inc. WIKI 2 is an independent company and has no affiliation with Wikimedia Foundation.