| Broadcast area | St Croix County |
|---|---|
| Frequency | 95.7 MHz |
| Branding | St. Croix Country |
| Programming | |
| Format | Classic country |
| Affiliations | CBS News Radio |
| Ownership | |
| Owner |
|
| History | |
First air date | November 17, 1978 |
Former call signs |
|
| Technical information[1] | |
Licensing authority | FCC |
| Facility ID | 65632 |
| Class | A |
| ERP | 4,000 watts |
| HAAT | 124 meters |
Transmitter coordinates | 44°56′33″N 92°24′59″W / 44.94250°N 92.41639°W |
| Links | |
Public license information | |
| Webcast | Listen Live |
| Website | stcroix.country |
WSCM (95.7 FM) is a radio station, broadcasting a classic country music format in Baldwin, Wisconsin. The station is currently owned by Civic Media.[2][3]
History
Originally licensed to Durand, Wisconsin, the station went on the air as WRDN-FM on November 17, 1978. While licensed to Durand, the station operated on 95.9 FM. For much of its history, however, the station operated from studios in Menomonie, a larger city closer to the Eau Claire broadcast market.
The station changed its call sign to WYLT on January 1, 2002, to WJRV on January 17, 2002, and to WDMO on April 1, 2003.[4]
The station formerly also had an AM sister in Durand, operating on 1430 AM with the call sign WQOQ. That station returned to the original WRDN call sign in 2011.
In 2008, Zoe Communications was granted a construction permit to move the station from Durand to Baldwin, which would also see its frequency changed to the current 95.7 FM.[5] The station relaunched in Baldwin with its current branding and format on April 5, 2012. The AM sister station was sold to Durand Broadcasting, which relaunched it as a separate station with the call sign WRDN.[5]
They also started local broadcasts of a weekly St. Croix Valley High School Football game on Friday nights and a midweek High School Boys/Girls Basketball game.
On December 1, 2022, the station changed its call sign to WSCM. On December 29, 2022, Civic Media closed on its purchase of WSCM from Zoe Communications.[6]
On January 12, 2023, WSCM relaunched as "St. Croix Country".[7]
References
- ^ "Facility Technical Data for WSCM". Licensing and Management System. Federal Communications Commission.
- ^ "WSCM Facility Record". United States Federal Communications Commission, audio division.
- ^ "WRDN Facility Record". United States Federal Communications Commission, audio division.
- ^ "WSCM Call Sign History". United States Federal Communications Commission, audio division.
- ^ a b News Archive for April 2012. Northpine.com, April 2012.
- ^ Jon Ellis. "FCC Monitor: New Omaha FM; Civic Media Closes on Purchase of Four". Northpine.com. Retrieved January 2, 2023.
- ^ WDMO Relaunches as St. Croix Country Radioinsight - January 12, 2023
External links
- WSCM in the FCC FM station database
- WSCM in Nielsen Audio's FM station database
This page was last edited on 19 February 2024, at 23:50