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Thai Life Insurance

From Wikipedia, the free encyclopedia

Thai Life Insurance
Company typePublic company limited
IndustryInsurance
Financial services
Founded1942; 82 years ago (1942)
FounderChao Phraya Sri Thammathibet
HeadquartersBangkok, Thailand
Key people
Vanich Chaiyawan, Chairman
RevenueIncrease US$2 billion (2014) Increase US$2.1 billion (2015)Increase US$3.28 billion (2018)[1]
Increase US$138.8 million (2014) US$142.3 million (2015)US$217 million (2018)[1]
Total assetsIncrease US$7.3 billion (2014) US$8.2 billion (2015) Increase US$9.2 billion (2016)

Increase US$10.6 billion (2017) Increase US$14 billion (2018)

[1]
Membersover 1,500,000 (2016)
Number of employees
45000
SubsidiariesThai Phaiboon Insurance
Thai Health Insurance
Thai Cardif Life Assurance
Thai Credit Retail Bank
Websitewww.thailife.com

Thai Life Insurance Public Co. Ltd or simply Thai Life Insurance (Thai: บริษัท ไทยประกันชีวิต จำกัด (มหาชน)) is the first Thai insurance company [citation needed]. The company was founded in 1942 and is headquartered in Bangkok, Thailand. It was one of largest insurance companies in Thailand.

Nowadays it is a financial services group in Thailand with the slogan Thai Life Insurance. Life, Beside You.

The Chaiyawan Family sold a 15% stake for around $750 million to Meiji Yasuda life insurance in 2013.

The company is known for commissioning a number of emotional television commercials that have garnered global attention.[2][3][4][5][6]

YouTube Encyclopedic

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  • Sadvertising: Heartwarming story from Thai Life Insurance - great campaign by Ogilvy

Transcription

References

  1. ^ a b c Thai Life Financial Data page 1, then using the December 31, 2014 exchange rate of 1 baht = 0.02812 US dollar
  2. ^ Gray, Amy (17 April 2014). "Five Ads That Prove Thai Life Insurance Commercials Are The Saddest Commercials Ever". Junkee. Retrieved 6 July 2017.
  3. ^ Taube, Aaron (10 April 2014). "All Of Thailand Is Compulsively Weeping Over This One Life Insurance Ad". Business Insider.
  4. ^ "Thailand television commercials will make you cry, or at least get a bit sad". News.com.au. 8 September 2015. Retrieved 6 July 2017.
  5. ^ "Thai Life Insurance 'Silence Of Love' Commercial Creates Internet Sensation". HuffPost. 28 July 2011. Retrieved 6 July 2017.
  6. ^ "Health Insurance in Thailand".

External links

This page was last edited on 13 April 2024, at 18:28
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