Sunshine Radio (Ludlow)

Sunshine Radio (Ludlow)
Ludlow
Broadcast area	South Shropshire, north Herefordshire and north Worcestershire
Frequency	FM: 105.9 MHz South Shropshire and North Herefordshire (Wooferton) 107.8 MHz North Worcestershire and South Shropshire (Clee Hill) & Online
RDS	Sunshine
Programming
Format	Adult Contemporary
Ownership
Owner	Murfin Music International
Sister stations	Sunshine Radio (Hereford)
History
First air date	18 October 1992 (31 years ago)^[1]
Former frequencies	AM: 855 kHz
Links
Website	Sunshine Radio Ludlow

Sunshine Radio (Ludlow) is an Independent Local Radio station based in Ludlow, Shropshire. The station currently serves south Shropshire, north Herefordshire and north Worcestershire.

History

Sunshine Radio in Ludlow dates back to the late-1970s. In the summer of 1986 a special event radio station for the Stoke-on-Trent national garden festival occupied the 1017 kHz frequency. It was to be 12 months before Sunshine was heard again The Government once again announced plans for community radio licences in 1988. In 1990 the Sunshine management formed a new company, South Shropshire Communications Ltd. They were granted a test and development licence. In 1992, the Radio Authority advertised a licence for Ludlow and South Shropshire. South Shropshire Communications Ltd applied and won the licence finally taking to the air on 18 October 1992 as Sunshine 855. The new transmitters were still at Villa Farm with studios in a converted house in Ludlow. In 2013 Sunshine Radio won a broadcasting licence to take the Ludlow version of the station onto the FM band.

Transmitting stations

105.9 FM – Woofferton transmitting station, south of Ludlow
107.8 FM - Clee Hill

Former

855 kHz AM – Villa Farm, between Ludlow and Tenbury Wells^[2]

The station ended transmissions on MW on 19 January 2024, after permission was granted by Ofcom on the grounds of the expensive cost of maintaining the transmitters and the small number of listeners who listen on mediumwave.^[3]