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From Wikipedia, the free encyclopedia

Shaw Satellite G.P.
Shaw Direct
FormerlyStar Choice
TypeSubsidiary
IndustrySatellite television
Founded1996
Headquarters
Area served
Canada
Key people
Bradley Shaw (CEO),
Paul Macleese (President),
Cam Kernahan (Group Vice President)
ProductsDirect broadcast satellite, Pay television, Pay-per-view
ParentShaw Communications
Websiteshawdirect.ca

Shaw Direct is a direct broadcast satellite television distributor in Canada and a subsidiary of the telecommunications company Shaw Communications. As of 2010, Shaw Direct had over 900,000 subscribers.[1] It broadcasts on Ku band from two communications satellites: Anik G1 at 107.3°W, and Anik F2 at 111.1°W. Anik F1R, which had been in service for 15 years, reached its end of life in the latter part of 2020, when the services on this satellite were migrated between the remaining two.[2] These satellites are owned by Telesat Canada and otherwise are used primarily to distribute programming to various Canadian cable TV companies. The company was formerly known as Star Choice until April 15, 2009.[3]

A full list of channels carried by these two satellites is available from satellite-related sites such as Lyngsat.[4][5] The newer of the two satellites, Anik G1, was launched on April 15, 2013, and then later reached orbit on May 29, 2013.

Shaw Direct was founded in Lincoln, New Brunswick, but is now based in Calgary, Alberta. Its broadcast centre is in Mississauga, Ontario, and has call centres in Victoria, Vancouver, Winnipeg and Montreal.

History

1990s

  • August 1996: Awarded broadcasting licence.
  • March 1997: Opened first customer care centre.
  • March 1997: Activated their first customer, Archie Gray, who purchased a receiver for $999 with 100 digital channels when he purchased $400 worth of programming.
  • September 1997: Added PPV to their lineup.
  • September 1999: Added 60 new channels to their lineup.

2000s

Logo used while under the name Star Choice from 2001–2009
Logo used while under the name Star Choice from 20012009
  • January 2000: Launched HDTV programming with the broadcast of Super Bowl XXXIV, the first High Definition TV broadcast in Canada.
  • August 2000: Privatized by Shaw Communications Inc. through its acquisition of Cancom.
  • April 2001: Activated both Anik F1 and Anik E2 satellites, becoming the first Canadian provider to broadcast services from two satellites simultaneously.
  • March 2002: Moved its head office from Lincoln, New Brunswick to Calgary, Alberta.
  • May 2002: Sold its one millionth receiver.
  • August 2003: Launched its first fully integrated High Definition receiver, the Motorola DSR500 HD.
  • September 2003: WTSN was dropped from lineup because of the channel's demise.
  • February 2004: Added 16 additional standard-definition channels to its lineup, which is also including 2 high-definition ones.
  • July 2004: Announced the expansion of new channels as a result of the launch of the Anik F2 satellite.
  • May 2005: Launched the dual tuner High Definition Digital Video Recorder.
  • November 2005: TCM (Turner Classic Movies) is introduced to the Canadian market for the first time.
  • September 1, 2006: AMC (American Movie Classics) was debuted in Canada on Star Choice and Shaw Cable.
  • October 2006: A&E HD, Discovery HD and SRC HD (Montréal) launch on October 12, 2006. Super Écran HD launches October 30, 2006, bringing the total amount of free HD channels to 15.
  • December 2006: Showcase HD and National Geographic Channel HD launch on December 19, 2006, bringing the total amount of free HD channels to 17.
  • January 2007: Launched the DSR317 receiver, featuring a faster processor than previous Standard Definition receivers, and picture-in-guide. Super station WGN (found in the Super Stations theme pack) was swapped for the local Chicago feed on January 17, 2007.
  • February 2007: Launched the DSR207 receiver, featuring a faster processor than previous Standard Definition receivers, and picture-in-guide.
  • March 2007: Star Choice announces the addition of GOL-TV, WFN, WGN HD and HD Net.
  • March 2007: Star Choice celebrates its 10 Year Anniversary.
  • June 2007: Séries+ HD and Vie HD launch on May 31, 2007. Much Music and TLN move to essentials and PunchMuch is removed. Casino and Gaming Television was added on June 5, 2007, to the essentials package.
  • July/August 2007: A new interactive program guide was deployed to all DSR505's and DVR530's. The new interactive program guide introduced new features such as instant on capability (Guide will load within 3 minutes after power failure), support for Open TV and support for 8PSK modulation.
  • September 2007: PPV HD, MMore HD, Movie Central 2 HD, Canal Z and ABC West HD were added to the line-up.
  • October 2007: Added NHL Centre Ice package to the line-up.
  • December 2007: Teletoon Retro English was added to the line-up. Viewer's Choice and Canal Indigo PPV were both dropped from the lineup in favour of Shaw PPV.
  • February 2008: Speed Channel HD, NASCAR Hot Pass and Wild TV were added to the line-up.
  • May 2008: Sun TV Toronto, City TV Winnipeg, Global Maritimes, and CBC Saskatchewan are dropped from the lineup.
  • August 2008: TFO was dropped from the line-up.
  • September 2008: TSN2 and TSN2 HD was added to the line-up.
  • October 2008: HBO Canada 1, HBO Canada 1 HD, HBO Canada 2, HBO Canada 2 HD and The FRAME HD were added to the line-up. Also, X-Treme Sports is dropped from the lineup because of the demise of the channel.
  • December 2008: Star Choice launched the DSR209 receiver. Big Ten Network and Big Ten Network HD was added to the line-up. Also, CMT and YTV moved to the Essentials package.
  • January 2009: Star Choice celebrates the sale of its 2 millionth receiver. Also, The Accessible Channel launches.
  • February 2009: Star Choice launched the DSR319 receiver.
  • April 15, 2009: Star Choice officially becomes Shaw Direct.
  • April 30, 2009: Shaw Direct drops the Buffalo, New York TV stations NBC Buffalo, WIVB-TV and WKBW-TV, and the Detroit Fox station WJBK-TV.
  • July 15, 2009: TV Land Canada, Court TV Canada, and BBC Kids are dropped from the lineup. However, rival Bell Satellite TV continued to use these channels until their demises.
  • October 2009: The Score HD launched, and DIY Network launched to replace Fine Living Canada.
  • November 2009: Nickelodeon Canada launched to replace Discovery Kids.

2010s

First Shaw Direct logo, 2009-2012.
First Shaw Direct logo, 2009-2012.

2020s

  • March 2020: Fox Sports Racing is added back to the channel line-up after nearly five years off.
  • May 1, 2020: Peachtree TV HD is removed from the channel line-up, due to Shaw's carriage agreement expiring.
  • September 2020: Anik F1R reaches end of life and is removed from service. Many signals relocate to the other two satellites.
  • December 31, 2020: BBC Canada is removed from the line-up following the channel's closure.
  • February 22, 2021: BookTelevision and FashionTelevision were removed from the lineup because of the closure of both channels.
  • March 1, 2022: Family Chrgd is renamed to WildBrainTV.
  • March 28, 2022: DIY Network Canada is renamed to Magnolia Network Canada.
  • TBA 2022: Toon-A-Vision and The News Forum will be officially added to the channel line-up on Shaw Direct Satellite TV.
  • November 2025: Anik F2 will reach end of life, and will be removed from the service, leaving Shaw Direct with only one satellite.

Technical information

A Shaw Direct 45x60cm dish, with new triple satellite LNB compatible with Anik F1, Anik F2 and Anik G1
A Shaw Direct 45x60cm dish, with new triple satellite LNB compatible with Anik F1, Anik F2 and Anik G1

The system requires an elliptical antenna of at least 45x60cm in size with a special LNB pair built as one unit to accommodate the narrow 3.8° spacing between satellites; the receiver uses the Motorola-proprietary Digicipher II system which has so far been virtually free of the problems with pirate decryption that have plagued other providers such as rival Bell Satellite TV.[citation needed] The standard 18" DBS antennas used by other providers are not compatible with this system as the signals differ in both frequency and polarization. Shaw Direct is relayed via FSS satellites, Anik G1 and F2.

Services and pricing

A 2005-07 Ford Focus wagon from Star Choice
A 2005-07 Ford Focus wagon from Star Choice

Shaw Direct currently features over 500 channels including all major Canadian and American networks, popular specialty services, PPV, sports packages and over 350 HD channels.[9] Key services include:

The monthly packages range from $30 for the basic service, up to $107.99 for specialty and movie channels. Individual premium and specialty channels can also be purchased. The receivers range from $99 for a basic system to $399 for a high-definition personal video recorder.

In addition, Shaw Direct provides specialty services

  • 2nd Home: Allows for programming at a secondary location
  • Seasonal Break: Allows you to temporarily suspend programming anywhere from 14 days and up to 180 days, with an automatic reconnect date
  • Refer-A-Friend: When referring new customers to the service, you are eligible to receive up to a month of free programming

Starting in 2011, Shaw Direct offered a free satellite dish, receiver, installation and a handful of SD channels to Canadians who lost their over-the-air (OTA) access to television as a result of Canada's digital television transition.[10] The offer was part of Shaw's little known Local Television Satellite Solution (LTSS) program [11] approved by the CRTC as part of Shaw's purchase of Canwest Global in 2010.[12] The period to apply to the program ended August 31, 2014, three months earlier than the original extended application deadline of November 30, 2014. On April 12, 2019, the CRTC opened a public call for comments regarding Shaw Direct's licence renewal request that included its plan to end the LTSS as of August 31, 2019. According to Shaw Direct, more than 31,500 Canadian households subscribed to the no-fee LTSS. While Shaw Direct did end up offering the LTSS beyond August 31, 2019, according to Shaw Direct customer service all remaining LTSS subscribers had been disconnected as of December 20, 2019.

See also

References

  1. ^ "Shaw Direct acquires capacity on third satellite" (PDF). Shawdirect.ca. Archived from the original (PDF) on 9 February 2011. Retrieved 2013-10-01.
  2. ^ Eshpeter, Kelly (Jan 22, 2020). "Anik F1 End Of Life". Shaw Broadcast.{{cite web}}: CS1 maint: url-status (link)
  3. ^ "Star Choice Becomes Shaw Direct". Marketwire. April 15, 2009. Archived from the original on 16 June 2011. Retrieved August 16, 2010.
  4. ^ "Shaw Direct on Anik F1R/G1 at 107.3°W". LyngSat. Archived from the original on 2009-04-23. Retrieved 2013-10-01.
  5. ^ "Shaw Direct on Anik F2 at 111.1°W". LyngSat. Archived from the original on 2013-11-05. Retrieved 2013-10-01.
  6. ^ "Satellite problems ground Nunavut flights - North - CBC News". Cbc.ca. Retrieved 2013-10-01.
  7. ^ "Canadian Satellite Malfunction Leaves Thousands Without Communications | Anik F2 Satellite Communications & Satellite GPS | Satellite Failures & Satellite Technology". Space.com. 2011-10-07. Retrieved 2013-10-01.
  8. ^ "SERVICES RESTORED ON TELESAT'S ANIK F2 SATELLITE AFTER ANOMALY" (PDF). Telesat.com. Archived from the original (PDF) on 2011-10-12. Retrieved 2013-10-01.
  9. ^ Eshpeter, Kelly (7 May 2021). "Shaw Direct" (PDF).{{cite web}}: CS1 maint: url-status (link)
  10. ^ "The Canadian Transition to Digital Television". Archived from the original on 17 August 2012.
  11. ^ "Reallocation of tangible benefits and extension of deadline to complete analog to digital conversion". 9 March 2016.
  12. ^ "Archived copy". Archived from the original on 2011-01-15. Retrieved 2010-11-13.{{cite web}}: CS1 maint: archived copy as title (link)

External links

This page was last edited on 30 May 2022, at 01:57
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