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From Wikipedia, the free encyclopedia

Roy Spence (born October 10, 1948) is the chairman and co-founder[1] of the advertising agency GSD&M, and an author.

Spence (l)

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Transcription

Early life

Spence was born in Brownwood, Texas, to Roy Milam Spence Sr. and Ruth Griffin. He attended Brownwood High School, where he was a member of the 1965 Class 3A state championship football team. He then went on to enroll at the University of Texas at Austin, and went on to found GSD&M in 1971.[2]

Awards

In 2004, Roy Spence received the Distinguished Alumnus Award from the University of Texas.[3]

Publications

In 2006, the University of Texas Press published Spence's book The Amazing Faith of Texas.[4]

In 2009, Spence, along with Haley Rushing, authored It's Not What You Sell, It's What You Stand For, a book about purpose-based brand management.[5]

Bibliography

  • Spence, Roy; McClure, Tim (2006). Don't Mess with Texas: The Story Behind the Legend. Idea City Press. ISBN 978-0-9722825-1-2.
  • Spence, Roy M. (2006). The Amazing Faith of Texas: Common Ground on Higher Ground. University of Texas Press. ISBN 978-0-292-72176-0.
  • Spence Jr., Roy M.; Rushing, Haley (2009). It's Not What You Sell, It's What You Stand For: Why Every Extraordinary Business Is Driven by Purpose. Portfolio Hardcover. ISBN 978-1-59184-241-5.

References

This page was last edited on 28 September 2022, at 02:29
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