Marketing Science is a bimonthly peer-reviewed academic journal published by the Institute for Operations Research and the Management Sciences. It covers operations research and mathematical modeling to analyze marketing. According to the Journal Citation Reports, the journal has a 2022 impact factor of 5.0.[1]
It is ranked fifth on Scimago journal rank in the field of marketing. [2]
YouTube Encyclopedic
-
1/3Views:98 763929606
-
The Psychology of Colour, Emotion and Online Shopping
-
Customer Centricity for Profitable Growth by Dr. Kamel Jedidi of Columbia University | MILE Webinar
-
Smart Thinking: From the Lab to the World
Transcription
References
- ^ "Marketing Science". 2022 Journal Citation Reports. Web of Science (Social Sciences ed.). Clarivate Analytics. 2022.
- ^ https://www.scimagojr.com/journalrank.php?category=1406#google_vignette
External links
![](/s/i/modif.png)